Couple of years ago, Drake dropped a surprise album titled “Honestly, Nevermind,” with a lone feature from 21 Savage.

Drizzy made something entirely for himself, instead of catering to each faction of his massive fanbase. Rather than attempt to make all of his hip-hop fans happy, he made a dance album for dimly lit clubs and dizzying lazer-light raves. He finally strayed from the formula, and focused on a singular new sound instead of trying to appeal to everyone at once.

Even though the album received, generally positive review from critics, fans were not feeling it. “Honestly, Nevermind,” holds one of the lowest score from users of Metacritics. Drake even responded to people who call the album trash on Instagram, saying: “It’s all good if you don’t get it yet. That’s what we do. We wait for you to catch up. We’re already here though, we caught up already. On to the next.”

Last week, Kendrick Lamar has taken aim at rap rivals Drake and J. Cole on a new track, claiming that rather than representing the genre’s “big three” it’s just “big me”. The song, “Like That”, appears on Future and Metro Boomin’s new collaborative album We Don’t Trust You. Lamar is one of several stars to make a guest appearance on the record, along with The Weeknd, Travis Scott, Playboi Carti, and Rick Ross. Future also took some shots at Drake in the album. Following the events, Nav, Kanye West, Rick Ross, Future and Metro Boomin have all unfollowed Drake on Instagram.

Back in 2020, on a song titled “Zeus,” from Music To Be Murdered By Deluxe Edition, Eminem predicted what Drake is facing right now. In the song, Em raps: “I’ve had a great view to see the (See the) game through (Through) / And Drake, they’re gonna turn on you (You) one day too (Too) / And the more you win, the sooner (Sooner) they do / They’ll be calling you a trash bin / Sayin’ that your new one isn’t better than your last and / Even if it is, once they start to turn their backs / They ain’t never comin’ back in / They did it to Chance / Next they’ll be mentionin’ Future in the past tense (Yeah) / Or sayin’ “Adiós” to Migos / I ain’t dissin’, I’m just tryna keep the shit a C-note.”

This is exactly what’s happening to Drake right now, what happened to Migos and what might happen to Future in future too.