Legendary tennis champion Serena Williams made a surprise appearance at Ulta Beauty in West Palm Beach to launch her new makeup line, WYN Beauty.

Beyond promoting her inclusive makeup line with 36 shades for diverse skin tones, Williams also inspired young girls in sports with a powerful message: “It can’t be said enough. It’s your hard work that will get you there. And your dedication.”

The 42-year-old tennis icon, with 23 Grand Slam victories and four Olympic gold medals under her belt, continues to inspire after her retirement in 2022.

Williams’ makeup line offers a variety of products, including skin tints, concealers, and mascaras, all packaged in a vibrant tennis ball green. A key feature? Inclusivity.

Christina Ximenez, the line’s vice president of product development, highlighted the 36 shades with various undertones, ensuring a perfect match for all skin types. This inclusivity stems from Williams’ own struggles finding makeup that worked for her diverse skin tone while traveling.

“I used to travel the world and couldn’t find anything,” Williams shared. “For me, it’s been a journey of wanting something out there that was also long-lasting.”

Williams’ genuine personality shone through as she interacted with customers, like Alessandro Cardozo and Jacob Lloyd, who described their conversation as “warm and kind.”

While Williams revealed owning homes in Palm Beach Gardens, Miami, and Los Angeles, including a waterfront mansion in Jupiter, she playfully kept her favorite local spots a secret, hinting fans might see her “around town.”